Know-how is an improved route to an unimproved target. The internet, cognitronics (building an interface between the mind and the computer) genotyping (classifying inhabitants segments based on genetics) and biointeractive supplies (high expertise sensors for living systems) are simply a number of the developments, which will be subsequent to create a profound impact on advertising.
One thing obvious about the current types of cronyism, nepotism and ‘bra-ska’ that suffocates development and life in South Africa, is the fact that those who are recipients of such government largesse, are made to shut up or else they will find that life is ‘cold outside the ANC’.
That is because of his Platonic affect: modern expertise intensifies the illusion of technology as mere instrument, and subsequently obscures all different ways of being and seeing – one may say, a la Plato, that there are more and more more forceful layers of mediation which conceal the essence of the world round us as primarily mysterious.
It was an uneasiness and anger about this reality that fueled Richard Wright’s barely hid contempt for his Ghanaian kinsman in Black Energy and that led many African Individuals to view their New World tradition as sui generis, related …